Muzaffer (Muzzo) Uysal, PhD. is a professor of tourism and hospitality management at Virginia Polytechnic Institute and State University (Virginia Tech), Pamplin College of Business in the Department of Hospitality and Tourism Management. He has extensive experience in the travel and tourism field; has worked on several funded tourism management and marketing projects and conducted tourism workshops and seminars in more than 20 countries.
He is a member of International Academy for the Study of Tourism, the Academy of Leisure Sciences, and serves as co-editor of Tourism Analysis: An Interdisciplinary Journal. He has also authored and co-authored a significant number of articles, five monographs, and seven books related to tourism research methods, tourist service satisfaction, tourism and quality-of-life, creating experience value in tourism, consumer psychology in tourism and hospitality settings.
Dr. Uysal has also received a number of awards for Research, Excellence in International Education, Teaching Excellence, and best paper awards. His current research interests center on tourism demand/supply interaction, tourism development and QOL research in tourism.
Call for Cases
In addition to the call for academic research papers the “Heritage, Tourism and Hospitality, International Conference 2014” presents a Call for Cases aimed at representatives of (public and private, national, regional and city) destination marketing and management organisations, cultural institutes and foundations, technology providers, consultancies and other professionals and entrepreneurs working in the tourism and hospitality industry, and who have valuable experience to report and present. They are cordially invited to download the Call for Cases and submit presentation proposals by sending them to
Please do not hesitate to contact Karin Elgin-Nijhuis, Chair Destination & Industry Committee, should you have any questions.